Search result for Advertisement
The Australian Watchdog has filed a lawsuit against Facebook-Owner Meta for Scam Advertisements
In this illustration photo taken on October 28, 2021, a woman carries a smartphone with the Meta logo in front of a display showing Facebook's new branding logo Meta. AFP/Dado Ruvic/Illustration NEW YORK (Reuters) - On Friday, Australia's competition watchdog sued Facebook owner Meta Plat...
LinkedIn to remove Stories feature from September 30
Highlights
- The feature was introduced last year, but will be removed by September 30
- The company is planning on introducing a new feature
LinkedIn has planned to remove the Stories feature that was introduced last year. This feature ...
UK WATCHDOG: FACEBOOK AND GOOGLE LACK EFFECTIVE SCAM REPORTING PROCESSES
Highlights:
- The United Kingdom consumer watchdog said that, Facebook and Google have been lacking the effective scam reporting processes
- According to the reports, two in five online users does not report these advertisements
Accordin...
Vivo Mobile India Spent 1133 Ten-Million On Advertising In FY20
HIGHLIGHTS
- Vivo Mobile India Spent Rs. 1133 Ten-Million on advertising In FY20.
- Business intelligence platform Tofler accessed financial data to reveal the widened Vivo's net loss.
Vivo's net loss widened to Rs 348.94 ten-mil...
U.S. PRESIDENTIAL ELECTIONS LIKELY TO HURT ADVERTISEMENT SALES: TWITTER
Highlights
• On the basis of a statement by Twitter which said that the amount of expenses in the fourth quarter could go up, its shares went down by 16 percent
• Twitter also warned about difficulty to predict how advertisers would react as the election-day is just ...
GERMANS SUPPORT FRENCH FIGHT AGAINST SEXIST ADS
HIGHLIGHTS
- For two years, Pépite Sexiste has been fighting against gender stereotypes in advertising industry.
- Now, it has decided to go international.
- Recently, it has launched its German subsidiary called Servus Sexismus.
70 GAMBLING ADS FOUND ON CHILD-FRIENDLY SITES
HIGHLIGHTS
- During the second quarter of 2020, advertisements of four gambling operator websites appeared on child-friendly sites.
- Total 70 ads were found.
- ASA found the presence of ads at the wrong place.
The United Kingdo...
UK MAY BAN DAYTIME TV AD ON JUNK FOOD
HIGHLIGHTS
- UK Government wishes to tackle the increasing rate of obesity in UK population.
- Junk food advertisements will be banned on UK television before 9 PM.
In an effort to tackle increasing rates of obesity in the British popula...
GOOGLE PUTS RESTRICTIONS ON ADS PROMOTING COVID CONSPIRACY THEORIES
Highlights:
- Tech giant Google has planned to put a ban on controversial COVID conspiracy ads.
- New rule will be enforced from August 18.
- The com...
Does Super Bowl Ads Make Sense, Given The Cost?
The amount is 5.6 million dollars. This is the expense of a 30-second commercial in the Super Bowl announced. The production schedule, agency fees, associated advertisements or cost measurement are not included in this estimate. Also, some brands that risk 60 or 90 seconds can buy more than $10 m...
BBC CREATIVE HAS BEEN RECEIVING A LOT OF PRAISE FOR ITS PROGRAMS OUTSIDE OF THE HOUSE
Highlights:
- BBC creates erected an advertisement for head-turning off Westfield Shopping Centre, London's White City
- The picture shown shows Lyra, who is under a "living, breathing" polar bear–Iorek Byrnison's character. T ...
Trends of outdoor advertising that will be continued this year as well
One of the most traditional forms of advertising is out-of-home advertising. At present, it is standing at the phase of evolution which is mainly due to the proliferating technology, changing patterns of consumption, as well as, growing incidence of the organized retail sector.
It was r...
Insincerity is the main reason behind Facebook's denial to prohibit wrong political ads.
On December, 20 Andrew Bosworth, a Facebook employee for a long time and friend of the organization’s Chief Executive Officer, Mark Zuckerberg, launched a detailed memo on the corporation’s inner network. The New York Times by some means got a copy and released it on January, 7 which ...
Could retailers who are desperate for sales satisfy digital advertising?
Digital advertisements hit a major threshold late last year and, according to eMarketer figures, surpassed conventional US advertising spending for the first time. The question is whether retailers can take advantage of this opportunity by creating their own media networks competing with digital ...
HAND-IN-HAND DATA PRIVACY & ADVERTISING
Throughout 2019, data privacy became more popular as blue chip companies such as Facebook, Google and Microsoft fell under the spotlight, among others. These organizations have been criticized for not protecting the data of their users. Technological giants such as Google and Facebook depend heav...
How advertisers target customers with relevant ads
Advertisements are displayed which have a link with the content of a website for contextual targeting such as placing an ad for concert tickets on a music blog or an advertisement for hiking product on blog about hiking trails, and so on. This can be achieved by a crawler that scans the web and t...
Walmart company launches self-service advertisement portal
Walmart announced its programmatic advertising platform and ads API are ready for the customers.
On Friday, Walmart Media Group (WMG), the retail giant’s advertising arm, announced a self-serve portal so advertisers can directly buy on-site search and sponsored product ads on walm...
Google’s new advertisement method is affecting Online Travel Agents
Booking on Online Travel agents (OTA’s) platform such as MakeMyTrip, Expedia and Booking.com, has become important sources of booking for independent hotels.
Many of the OTA’, especially Expedia and Booking, has expanded by depending on Google to get new customers acquisitio...
Is the future of media quality in digital advertising predictable?
It was found in a research done earlier this year from Harris Poll and DoubleVerify that most of the consumers feel that it is highly important that a brand does advertisement of a content that is accurate, safe, as well as, trustworthy. In actual fact, almost 90 percent of consumers felt that br...
94% of versatile devs use promotions in their allowed to-mess around deltaDNA's in-game publicizing study 2019
In-game advertisements speak to an undeniably significant income stream for game designers. This deltaDNA study, presently in its fifth year, looks at how F2P designers/distributors use - and feel about - promotions in games. An aggregate of 284 designers and distributers/studios finished the del...