The per-match value of an IPL game for the next rights cycle has nearly doubled from what Star India paid for the 2018-22 cycle in terms of INR.
The aggregate value of the Indian subcontinent's TV and internet rights for the next IPL cycle (2023-27) has more than doubled to INR 39,775 crore (USD 5.10 billion approx.). On Monday, the second day of the IPL rights e-auction, the highest bids for TV and digital rights were confirmed,....
Tags : India, IPL TV and digital rights, Indian subcontinent's TV, IPL cycle (2023-27),
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