EXPERTS DRIVE HOME MESSAGE TO BUILD-UP HALLYU INFRASTRUCTURE BACK HOME

• Despite the rising stature of hallyu, or the treat of Korean pop culture, across the world, consistent build-up back home has failed to catch up, hallyu experts said Thursday.
• In its favour, hallyu experts called for an immediate construction of a K-pop concert arena and hallyu big data center, among other measures.

The Korea Culture and Tourism Institute (KCTI), a think tank connected with the cult....