- A report says that India is leading global FMCG ad spends growth at 14%.
- In India, FMCG ad spends are increasing due to many factors.
- These factors include rising consumer demand, increasing disposable incomes, and catch-up expansion of the underdeveloped ad market.
Zenith, a Publicis Groupe-owned media agency, has forecast that in the next three years, India....
Tags : Fast Moving Consumer Goods, FMCG, market research,