JAPAN’S RAMEN BRAND ICHIRAN TO LAUNCH ITS INSTANT NOODLES

Highlights –

• Japan’s ramen brand Ichiran to launch its instant noodles.
• The company is aiming to cover the revenue drop by selling instant cup ramen.
• The company conducted research on instant noodles with a food company.
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JAPANESE FOOD TOURISM

Highlights:

• Ramen is a Japanese dish which is relished worldwide
• Japan has been focusing on putting its cuisine on the global map and has encouraged tourism based on food

Gastronomy tourism has been rapidly gaining popularity in Japa...

INTRODUCING IZAKAYA CULTURE TO VIRGINIA

INTRODUCING IZAKAYA CULTURE TO VIRGINIA

Highlights:

• Japanese cities and villages are filled with izakayas
• These casual eateries are marked by red lanterns hung outside the entrance

Izakayas are small inform...

OKIBORU’S SIGNATURE DISH: TSUKEMEN

Highlights:

• The award-winning restaurant opened a new branch in Atlanta
• They are famous for introducing tsukemen in the U.S

Tsukemen is the dipping ramen. Traditionally ramen is a dish which has noodles immersed in either cold or hot...

PROMOTING RAMEN BUSINESS OVERSEAS

Ramen is a staple food in Japan. The dish has many variations and requires years of practice to perfect. It can be served hot or cold and with various side dishes. Nishiyama Seimen, based out of Sapporo is a noodle manufacturing company. They have implemented a unique method to market ramen on a ...