BMW KOREA’S DRIVE TO TOPPLE MERCEDES-BENZ FROM COVETED POSITION WITH BMW 5 AND 6 SERIES

• BMW Korea once was leader in foreign car market segment here, dating as far back as the importers association started to record sales in 2003 -- at least most of the time, until Mercedes-Benz shot past in 2016.
• Now, BMW is stepping up its ante against the arch rival, with the r...