SMG familiarizes the marketplace with the text analytics data visualizations to aid the brands in uncovering customer insights and drive business outcomes

Service Management Group (SMG), a global customer experience management, employee experience and brand research partner to more than 500 brands, has advanced its text analytics technology with a host of new intuitive data visualizations and reporting capabilities that help brands turn open-ended customer feedback into actionable insights. As the customer journey becomes more complex and spans multiple touchpoints, brands are finding it incr....