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K-POP BUSINESS: PANDEMIC-PROOF EMPIRE OF BTS

Published On 02 Jun 2021 06:22 AM


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Highlights:

  • Hybe, the entertainment giant behind the K-pop phenomenon BTS, is making every effort in taking its business global. 
  • BTS has cultivated a sophisticated online fan base, particularly during the pandemic. 
  • BTS has surged by 36% between 2019 and 2020, a period when the entertainment industry was hampered due to the inability to tour artists or host theatrical releases....


    Tags : BTS, Pandemic, COVID-19, K-pop, entertainment,
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